Case Study
Elit risus ante ultrices pulvinar. Company XYZ Copy
Company XYZ is a mid‑sized ecommerce brand struggling to scale its organic traffic. Their marketing team had limited bandwidth to plan and produce content, and they weren’t sure which topics would attract high‑value visitors. They turned to Metis Labs to deploy an AI‑powered SEO workforce.
Challenges
Implement schema, APIs and knowledge graph connectors. Align content with E‑E‑A‑T guidelines and establish retrieval pathways for AI models.
Solution
We deployed our Search Engine Optimisation AI Workforce. The system audited XYZ’s existing site, identified quick technical wins and produced a content roadmap. Agents then:
Inconsistent publishing cadence and ad‑hoc topics.
Generated a six‑month content calendar aligned with priority keywords and buyer intent.
Manual keyword research that missed emerging search trends.
Wrote long‑form articles, product guides and FAQs tailored to XYZ’s brand voice.
Limited resources to produce high‑quality articles and landing pages.
Published content on a regular schedule, including translations for key international markets.
No systematic tracking of which content converted visitors into customers.
Monitored rankings, click‑through rates and conversion metrics, feeding insights back into the content plan.
Why it worked
The AI workforce removed the bottlenecks that had slowed XYZ’s growth. By automating research, content creation, translation and publishing, we delivered a steady stream of relevant, high‑quality pages. Continuous performance tracking allowed the system to pivot quickly when topics underperformed.
XYZ now treats the AI workforce as an extension of its team – one that never sleeps and always learns.
